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Email Marketing Tips for Small Businesses

June 29, 2022


Brandon Craighead

To make the most of your email marketing efforts, here are a few tips to keep in mind.

Email marketing can be a great way to reach out to potential customers and build relationships with them. However, there are some things that you need to keep in mind when you're email marketing to small businesses. Here are some tips:

- Make sure your subject line is interesting and catches the reader's attention.

- Keep your emails short and to the point. No one wants to read a long email.

- Personalize your emails as much as possible. Include the recipient's name in the email and make it relevant to their interests.

- Always test your emails before sending them out. Make sure they look good on different devices and that all the links work.

- Track your results so you can see what's working and what's not.


While this is a simple guide to creating a successful email campaign, we employ many additional features and functionalities to our client's campaigns - so they get the best results. Like A-B testing, custom templates, and link tracking. If you're interested in email campaigns for your clients, please contact us. We are the best email marketing company in Franklin TN.

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